To become a national center ofexcellence in product design studies,producing innovative product designers rooted in the rich cultural heritage of the Nusantara, aligned with the Sustainable Development Goals by 2028.
MISSION
Organizing integrated education with a focus on developing creative skills, design, innovation, and entrepreneurship.
Actively engaging with the community to support the achievement of the Sustainable Development Goals (SDGs).
Developing interdisciplinary knowledge that emphasizes a deep understanding of user needs and desires, as well as innovation trends in product design for the sustainability of national and global civilization.
Building collaborative networks with alumni, industry, government, and other institutions to foster industrial development at the national level.